In paid content module, when upload a paid content (photo or video), you have 3 ways to customize the blurred thumbs
Option 1: using your own custom thumb image. You can create a custom thumb image, put your own advertising content on it and then upload to use it as cover of your paid content
Option 2: Don’t upload anything for thumb image, system will auto using the default blurred image that admin configured in admincp
Option 3: If the hosting server has Imagick extension enabled and you DON’T upload a custom thumb image, it will auto generate a blur thumb using the actual photo/video thumb instead of using default blur thumb